As parents, we quite rightfully think our children are the cutest, most precious little people in the world. It’s only natural to consider a life of child modelling and whether they’re cut out to be a cover child! But what exactly does this world entail and is it really right for you and your family? Professional model and model coach Kate Heussler shares.
I often get asked about baby, toddler and child modelling. Parents are curious about the industry, and rightfully so. Child modelling can be a fun and exciting experience for both parents and their children. However, it is essential to know what you’re getting into before diving in.
What is child modelling?
Child modelling is when children model for products, such as clothing, toys, or accessories. These modelling gigs can include photoshoots, commercials, or even runway shows. It’s important to note that child modelling is a highly competitive industry, and not all children who audition get selected.
Not only does your child’s physical appearance come into the equation, it also comes down to the availability of both parties. Typically, there is a casting or audition, and some roles require follow-up castings and fittings before being selected for the final shoot. Even if your child is ‘perfect’ for the role, a huge part of being successful in securing the model job is being available for all steps of the process.
What are the benefits of child modelling?
The benefits of child modelling include increased confidence, socialisation skills, and the opportunity to earn an income – well before you’d typically get a job as a teenager. Children can also learn about the importance of teamwork and self-discipline, which can be beneficial for their future development.
How do I get my child into modelling?
To get your child into modelling, the first step is to find a reputable agency that specialises in child modelling. You can do this by researching online, asking for recommendations from other parents, or attending open calls. Once you’ve found an agency, you’ll need to submit your child’s photos and information for consideration based on the requirements that you can find on their website.
I have written an article here that may help you fine tune your selection: Top 20 Model Agencies in Australia. From my 10+ years working as a model and 15+ years working as a branding and marketing specialist, the list of model agencies here are the best in the business. These homegrown local agencies, many with international connections, will without a doubt take your child’s modelling career to the next level.
What are the requirements for child modelling?
The requirements for child modelling vary depending on the type of modelling job. Generally, modelling agencies look for children who are photogenic, outgoing, and comfortable in front of the camera. They may also have specific requirements, such as height or age.
There are plenty of roles available for baby, toddler and child models, so it’s really a matter of finding one that best suits your child vs trying to get your child to suit the role. This will lead to better success rate for the castings and auditions that you attend.
Kate Heussler & daughter Penelope for a Spring/Summer BigW Campaign
How do I prepare my child for a modelling gig?
Preparing your child for a modelling gig involves ensuring they are well-rested, well-fed, and have appropriate clothing and accessories. You should also discuss with your child what to expect on set and practice posing and facial expressions together ahead of time. You know your child best – this could be preparation a few weeks before (depending on how far out your campaign is book) or a few days before.
What should I look out for as a parent?
As a parent, it’s essential to look out for your child’s safety and wellbeing. You should never leave your child alone on set and always ensure there is proper supervision. Additionally, you should be wary of agencies that require upfront fees or make unrealistic promises.
The most sought-after blog post I’ve written is How To Tell if a Model Agent or Model Opportunity Is Legit. Here I cover in more detail; with examples, case studies and my own lived experience, to ensure you (as the parent/primary caregiver) and your child is safe.
Another useful resource I have written for parents is How To Get a Job As a Model?
Child modelling can be a fun and rewarding experience for both children and parents. However, it’s important to approach it with caution and ensure your child’s safety and wellbeing are prioritised. By following these tips and working with a reputable modelling agency, you can help your child navigate the world of modelling and potentially open doors for their future. The best part, as you get older you progress into a different category. Modelling is ageless afterall.
