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Solus Enewsletter

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The Solus E-newsletter is the most premium advertising option for North Shore Mums, and is only offered to businesses that align with the North Shore Mums demographic and will add value to their lives. If your brand is the right fit, it’s a brilliant way of getting noticed by local mums on Sydney’s North Shore!

Selective acceptance

The subscribers to the North Shore Mums database are in that unique demographic that is hard-to-reach as so many marketers want their attention. We have built a loyal audience since 2012, delivering highly targeted e-newsletters full of the content that they want to see. This means that all of the subscribers want to be there and keeps our open rate and click rate much higher than the Australian average across any sector.

Our demographic is highly desirable for many marketers, so it’s understandable that they are protective of their privacy and don’t want irrelevant messaging hitting their inbox.

For this reason, we are very selective about the brands that we allow to run a solus newsletter, and we will never run more than one per week.

We want our readers to want to open emails from North Shore Mums, for it to be relevant to them, and for there to be some value for them.

If you’re viewing this page, there’s a good chance you’ve already been provisionally accepted as a suitable brand to run a Solus Newsletter campaign.


The Solus E-newsletter Package includes:

  • Solus email – E-newsletter sent to the North Shore Mum subscribers, purely for your business. There are no distractions, and the only place to click will direct them to either your website or our website for more information.
  • Facebook page – Post on North Shore Mums Facebook page, boosted to 5000 reach (can be a video or photo)
  • Facebook group – Pinned post in Announcements section of North Shore Mums Facebook group, for 24 hours.


Cost = $0.15 per subscriber. As at April 2021, we have 12,000 subscribers, so the total cost would be $1800+gst

Solus E-newsletter Examples

All newsletters can be customised to your particular message and graphics. View a few recent examples of other solus newsletters: 

Booking process

If you’d like to go ahead, please complete the online booking form below. We will draft the solus email, and send you a test email for any changes.

An invoice will be emailed to you separately for payment.

Book now!

  • Company Details

  • Ad Details

  • Choose a Monday night. We will get back to you ASAP if your ideal date is already booked.
    Date Format: DD slash MM slash YYYY
  • If you've got a great subject line, enter it below! Otherwise our team will craft something short & click-worthy
  • Outline or write the main messages for your EDM. This will be edited by our Editor so it's written in the North Shore Mums voice
  • What do you want readers to do? Click a link? Call a number? Ideally include an offer, or a strong reason for them to click for more information.
  • Please upload up to 5 photographic images for the newsletter. If you don't have five, that's fine.
    Drop files here or
    Accepted file types: jpg, gif, png, jpeg.
    • Upload a designed graphic or banner if you have one. Specs are flexible, though rectangle in landscape orientation works best, with 3:2 ratio (e.g. 750x500 pixels)
    • What link do you want readers to click? Copy and paste URL from your address bar.
    • If you'd like us to tag your Facebook page in the post, please provide the @ tag below:
    • If you use a specific hashtag # for your brand that you would like included, please enter it here:
    • Would you like a video used for your Facebook post? If so, paste the download link here. We will upload it to our page.
    • Do you have any other questions or comments?
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