Want to get your brand noticed by North Shore Mums? Banner advertising on the North Shore Mums website is a little bit like outdoor advertising in the streets of the local neighbourhood, but so much better!
Why? Because:
- It’s highly targeted (you know you’re reaching local mums, who are often the purchase decision-makers for their family)
- It’s super easy for them to click right to your website to ‘do the thing’ you want them to do (enrol, book a tour, get a sample, find out more etc.).
- It’s a whole lot more affordable (because getting a return on your marketing investment is vital!).
The North Shore Mums website features a range of banner advertising spots that give strong brand exposure and a high impact on our local businesses across our website.
Banner locations
To boost your brand awareness with local families, North Shore Mums offers a range of banner advertising spots to suit all budgets.
All positions are booked in increments of two weeks, starting on a Monday.
Our banners are shared space, but we limit the number of advertisers in any one spot to ensure that you get excellent coverage.
Mega Leaderboard
The Mega Leaderboard gives the most exposure across the whole website. It is featured in three different locations:
- Every page of the website – At the very top, next to the North Shore Mums logo.
- Homepage – in the centre section, above the Instagram feed.
- Articles – at the top and bottom of all articles.
It delivers a strong impact and is our most premium advertising spot. You’ll get noticed here!
This is a shared space with a maximum of five other businesses advertising simultaneously. As the ads are equally rotated around the different locations, you will have a higher-than-average visibility rate with North Shore Mums. There is at least a 42% chance that your ad will be seen with each click on the North Shore Mums website.
Mega Leaderboard on every page of the website next to the North Shore Mums logo, and above/below all articles
Medium Rectangle (MREC)
The Medium Rectangle (MREC) is a popular choice for excellent website exposure. It appears on every page, from the homepage to articles, the Directory, What’s On, the Job Board, and offers.
This is a shared space with a maximum of three other businesses advertising simultaneously.
MREC – homepage
MREC – all other pages
Enewsletter Leaderboard
The E-newsletter Leaderboard banner has the prime position at the top of the newsletter (below the North Shore Mums logo), sent to 10k subscribers on Thursdays
View the example for the North Shore School Expo.
There is one banner spot available every week.
Bottom Billboard
This is another big ad that delivers a significant impact. It’s positioned at the bottom of every page of the website, so it’s a more budget-friendly option but still stands out due to its large size.
Banner Rate Card
| Banner | Size | 2 weeks | 4 weeks | 6 weeks | 8 weeks |
| Mega Leaderboard | 728 x 180 | $500 | $900 | $1,250 | $1,500 |
| E-newsletter Banner | 580 x 150 | $500 | $900 | $1,250 | $1,500 |
| MREC (Medium Rectangle) | 300 x 250 | $350 | $600 | $800 | $1,000 |
| Bottom Billboard | 970 x 250 | $300 | $500 | $700 | $900 |
Prices exc. gst
Design Specs
Banner Sizes:
- Mega Leaderboard: 728 (w) x 180 (h) pixels, no more than 50kb in size.
- MREC (Medium Rectangle): 300 (w) x 250 (h) pixels, no more than 50kb in size.
- Botton Billboard: 970 (w) x 250 (h) pixels, no more than 50kb in size.
- E-newsletter Banner: 580 (w) x 150 (h) pixels, no more than 50kb in size.
Banner Format:
- Rotating gif or static jpeg
Deadline:
- Three business days before the campaign start date. All new banner campaigns start on a Monday, so the deadline is 5 p.m. Wednesday.
- We need:
- Banner artwork file
- The URL on your website that you would like it to click through to.
- Email: [email protected]
Book now!
If you’d like to book a banner advertising campaign with North Shore Mums, please complete our online request form below with your ideal spot, duration, and start date. Our Business Marketing Specialist will contact you as soon as possible to confirm availability and the next steps.
